Business > Practice Management | MedEsthetics

From transcribing treatments to managing disputes, automation is redefining beauty operations.

AI Workforce Automates Routine Medspa Tasks to Enrich the Personalized Beauty Experience

What if your front desk could run itself—while your team focused entirely on the ritual and personalization clients come for? Zenoti's AI-powered solution could make that possible.

5 Providers of Top-Rated Hybrid Aesthetics Courses

5 Providers of Top-Rated Hybrid Aesthetics Courses

Hybrid aesthetics training combines online learning with hands-on experience, offering flexible upskilling. Finding the right program can be tough with so many options. Discover top-rated providers to find the best course for you.

To maximize valuation and ensure a smooth transition, owners should begin planning 5+ years before selling.

Exit on Purpose: How Practices Can Maximize Value in Acquisitions, Franchises, Successions and Mergers

The most valuable exits are planned years in advance. Learn the early steps that set successful med spa owners apart.

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The Regenerative Shift in Plastic Surgery: Why Skin Quality Can’t Be an Afterthought

The Regenerative Shift in Plastic Surgery: Why Skin Quality Can’t Be an Afterthought

At-home devices and untrained injectors are putting patients at risk. Microneedling and injectables require professional oversight.

Why Medical Training Is Non-Negotiable in the Era of At-Home Cosmetic Treatments

Aesthetic Record and PatientFi partner to combine patient financing, EMR and Aspire Galderma Rewards into one streamlined platform.

Aesthetic Record and PatientFi Partner to Streamline Financing, Rewards, Making Aesthetic Treatments More Convenient for Patients

Addyi, originally approved for premenopausal women, is now under FDA Priority Review for potential use in postmenopausal women experiencing low sexual desire.

Medspas Begin Offering Addyi for Low Libido as FDA Weighs Post-Menopausal Approval

Recent reports indicate that skincare adds up to 45% more revenue to skin rejuvenation visits. Skincare experts advise clinicians to strategically integrate skincare into visit workflows.

Integrate, Don’t Upsell: Retail Skincare is Driving Patient Results and Medspa Revenue

Skincare is sometimes undervalued by medspas, but data shows it can increase revenue by 30–45% per visit. Experts recommend integrating skincare into the treatment process, rather than an optional add-on—from consultation to aftercare.

In today’s hyper-competitive, rapidly evolving medical aesthetics landscape, one fact stands above all: your team—not your technology—is your most valuable asset.

Elevating Aesthetics: Why Ongoing Team Training Is Your Greatest ROI

In today’s competitive med spa industry, your team is your greatest asset. Sustainable growth depends on prioritizing training and skill development at every level.

MedEsthetics Subscription Renewal

MedEsthetics Subscription Renewal

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Learn how top aesthetic practices use digital marketing, social media, and AI to attract and convert patients in today's competitive landscape with Cutera.

Boost Patient Acquisition Through AI, Social Media, Visual Storytelling with Cutera’s Marketing Experts

Learn how digital marketing tools—from Google Ads to AI platforms like ChatGPT—are revolutionizing how practices attract and retain patients.

GLO30 reported a 120% surge in growth, per a May 2025 Kline + Company study, pointing to the fact that membership programs and franchising is becoming a successful direction for businesses in the skin care industry.

Subscription Skincare and Tech-Enabled Wellness Fuel Growth in Facial Studios, Led by GLO30’s Franchise Boom

While franchising has extended GLO30's services, the studio’s packages and membership model treat wellness as a recurring ritual rather than a destination for one-and-done luxurious treatments, generating consistent foot traffic.

While Oliver’s coverage was a generalization, it points to a real concern about whether or not aesthetics, an area of medicine still in its infancy, has universal regulations that ensure safety compliance.

John Oliver Exposed a Medspa Crisis—Aesthetics Experts Urge Clearer Universal Safety Standards, Law Reform

Comedian John Oliver recently centered an episode on medspas, raising concerns. Estheticians, law professionals and surgeons all agree universal reform should take place, and this is what it means for your patients.

5 proven stategies with Podium to elevate your practice

Upcoming Webcast with Podium: 5 Proven Strategies to Keep Your Aesthetic Practice Fully Booked and Thriving

This upcoming webinar with Podium on July 7, "5 Proven Strategies to Keep Your Aesthetic Practice Fully Booked and Thriving," offers a practical, results-driven solution for practices ready to elevate their operations.

Too often, estheticians rely on equipment vendors or online forums for legal advice, which can lead to misinformation and risk. Instead, establish a routine system for checking regulatory updates.

Skincare Under Scrutiny: How Estheticians Can Thrive Amid State Supervision Rules

While estheticians are trained to transform skin and boost confidence, running a compliant, profitable business often requires decoding legal gray areas.

With the overall growth rate of the market on a fast trajectory, scaling towards a platform model is critical for practice groups, as it puts them in a strong position to broaden and strengthen their overall market presence and position themselves as an appealing asset for investors.

Building Sustainable Scale and Investor Readiness in a Rapidly Growing Medspa Market

While there has been considerable recent private investment activity across over 30 sponsor platforms with a focus on the sector, only 10% of the Medspa practice market has been consolidated to date, indicating plenty of opportunity for continued investment to scale business operations.

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3 Training Programs That Offer Hands-On Botox Practice You Should Know About

Medical professionals looking to expand their skill set require proper training. Aside from a strong foundational knowledge, an in-person class can boost your confidence and practical experience. Discover which training programs offer hands-on Botox

When an influencer shares their experience with a medspa’s treatments or services, their followers often view it as a form of validation. This 'social proof' can build trust and encourage potential patients to visit the spa.

How Influencer Partnerships Can Boost Patient Growth and Credibility for Medspas

Influencer partnerships can be highly valuable to medspas, helping them to attract new patients, boost credibility and drive performance in various ways. Here’s how influencer collaborations can support a medspa’s goals.

Financing options increases accessibility to services and treatments, and allows patients from diverse economic backgrounds to access effective treatments that would normally be out of reach.

Making Medical Aesthetics Accessible with Patient-centered Financing

It is becoming increasingly important for practices to create packages and treatment plans that reflect the market and consumer budgets.