Must-Watch Webinars

Coming Up...

Tim Sawyer at Crystal Clear Digital Marketing

Tim Sawyer is a highly regarded motivational speaker, author & practice management consultant within the modern medical/aesthetic industry. He currently is the President & Co-Founder of Crystal Clear Digital Marketing – named "Best Practice Marketing Company of 2016" by THE Aesthetic Industry Awards & "A Top 10 Aesthetic Service Company of 2016" by Aesthetic Everything®. Tim Sawyer's expert consulting has been implemented in hundreds of medical practices across the globe – further educating physicians & staff how to find, serve & keep more patients profitably.

Join Crystal Clear Digital Marketing's Tim Sawyer for this exclusive five-part webinar series! Discover the secrets to success and the pitfalls to avoid to not only enhance your digital marketing ROI but also grow your aesthetic practice!

Top Practices in Email Marketing | October 18th, 2017
Learn how to harness one of the most powerful tools in the digital space today!

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Building a Profitable Website | November 14th, 2017
Is your website converting unique visitors into loyal paying patients?

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Leveraging Your Practice's People, Processes & Tools | December 5th, 2017
Creating a world-class patient experience!

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Amy Forman Taub - DefenAge Webinar

Skin Can Naturally Turn Back the Clock.

Internationally Recognized Dermatologist Amy Forman Taub, MD Discusses New Study on Age-Repair Defensins that Reveals Significant Results in Reversing Skin Aging and Reduction of Pore Size.

Dr. Amy Forman Taub, a dermatologist, known for her work with Photodynamic Therapy, cosmetic dermatology and the principal investigator of a rigorous multi-center placebo-controlled clinical trial on Age-Repair Defensins®, addressed aesthetic physicians from across the USA at the 2017 Vegas Cosmetic Surgery symposium, revealing data on this breakthrough study.

Along with clinical investigators Dr. Vivian Bucay and Dr. Gregory Keller, Dr. Taub presented high-resolution skin ultrasound and histophathology data on the 90-day use of DefenAge product. The study concluded an impressive and highly dramatic change of the minimization of wrinkles and pores, as well as an global improvement of senescent skin including an increase in skin's brightness, hydration, and evenness.

During the MedEsthetics webinar, Dr. Taub will also give overview of the dermatologic stem cells and dormant skin's master stem cells reserved in our body, and will discuss the most advanced anti-aging technologies including retinol, growth factors and defensins.

Dr. Taub is a Board Certified Dermatologist and founder of Advanced Dermatology and skinfo® Specialty Skincare Boutique in Lincolnshire and Glencoe, Illinois.  Advanced Dermatology is a state-of-the art cosmetic dermatology practice nationally recognized for excellence in dermatologic care. To learn more about Dr. Taub, visit www.advdermatology.com. To learn more about DefenAge™, visit www.defenage.com.

DefenAge Webinar. MedEsthetics. September 26, 2017

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Dermal Infusion demoDermal Infusion

David from Envy Medical gives us a Dermalinfusion demo. Dermalinfusion is an advanced skin-resurfacing treatment that combines exfoliation, extraction, and infusion of condition-specific serums to improve skin health, function and appearance.

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eRelevance

Stuck Doing Email Blasting? Then Your Practice's Growth is Stuck Too.

If you're like many practices, you've got your busy staff doing the marketing to your existing patients. So there's not enough time or expertise to move beyond basic, old-fashioned email blasting. Some practices outsource email blasting to a consultant or agency - but moving beyond that is cost prohibitive.

If either of these sound familiar, you're stuck. Stuck doing unsophisticated marketing to your patients, spamming them and driving them away. It's like your whole practice is stuck - held back from growing and thriving the way you want it to.

Attend this webinar to learn how to get unstuck and get growth back on track including:

  • Why so many practices suffer from a marketing misdiagnosis
  • What's holding back practices like yours from getting more repeat business
  • Why most practices are struggling to reach just 20% of their patients outside the point of care – and what to do about it

Presenter: Adam Weinroth, CMO – eRelevance Corp.

Marketing executive, entrepreneur and internet product innovator, Adam Weinroth brings a passion for creating new products, taking them to market and driving business growth. He is a creative, entrepreneurial leader who has the keen ability to drive growth through innovative marketing strategies and is excited to share his learnings and experiences with growing aesthetics practices.

About eRelevance Corp.

eRelevance helps aesthetic practices thrive by driving more repeat business from existing patients. Pioneering the category of customer marketing automation as a managed service, eRelevance enables practices to reach their existing patients with targeted campaigns across email, text, mobile conversations, Facebook, Instagram and more. With in-house marketing experts using innovative, proprietary technology, eRelevance makes it possible for its hundreds of aesthetic practices to execute complex, best-practice patient marketing campaigns with little effort.

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eRelevance

Learn How Engaged Patients Can Drive Up to 80% of Your Practice's Revenue

Too many practices are missing out on growth by focusing on acquiring new patients. It’s time to uncover the hidden opportunity in patient marketing!

Engaged patients are your most valuable asset. Attend eRelevance’s Patient Marketing Webinar to learn the secrets behind maximizing revenue from existing patients – strategies that have helped over 800 practices tap into the gold mine of patient marketing.

  • What is patient marketing?
  • Best practices for generating more repeat business from existing patients
  • Expert tips on tying together social, email, landing pages, text, mobile apps and more for maximum impact
  • Case studies from practices who have successful transitioned to patient marketing

Presenter: Adam Weinroth, CMO – eRelevance Corp.

Marketing executive, entrepreneur and internet product innovator, Adam Weinroth brings a passion for creating new products, taking them to market and driving business growth. He is a creative, entrepreneurial leader who has the keen ability to drive growth through innovative marketing strategies and is excited to share his learnings and experiences with growing aesthetics practices.

About eRelevance Corp.

eRelevance helps aesthetic practices thrive by driving more repeat business from existing patients. Pioneering the category of customer marketing automation as a managed service, eRelevance enables practices to reach their existing patients with targeted campaigns across email, text, mobile conversations, Facebook, Instagram and more. With in-house marketing experts using innovative, proprietary technology, eRelevance makes it possible for its hundreds of aesthetic practices to execute complex, best-practice patient marketing campaigns with little effort.

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Candace Noonan

Prescribing Effective Esthetic Treatments and Home Care

Presented by Candace Noonan

Join aesthetic industry expert Candace Noonan as she discusses how to select the most effective skincare treatment modalities for specific client concerns and how to incorporate effective homecare products to ensure the best outcomes.

Attendees will learn:

  • The most effective esthetic treatment modalities for a variety of common skin concerns.
  • How to incorporate effective pre- and postprocedure skincare regimens to improve results.
  • How to educate patients on the benefits of a homecare regimen.
  • How to recommend and sell retail products that support and prolong the outcomes of in-office treatments.

This webinar is for practice owners, estheticians and medspa managers who would like to learn more about how to select the best esthetic treatment modalities and homecare products for their clients and increase retail product sales.

Candace Noonan is a Licensed Esthetician and Master Trainer for DermaConcepts, exclusive distributor of Environ Skin Care in the U.S. She holds certificates for internationally recognized programs including Advanced Skin Analysis, Dermal Needling and Oncology Esthetics, and is a proficient public speaker at medical and skincare conferences throughout the U.S. Her belief is to never stop learning in hopes of sharing the knowledge gained by her continued studies. Born in South Africa, and having personal experience battling melasma, she feels her passion for skin care is her biggest asset.

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Two Must-Watch Webinars: Increase Profitability & ROI for your Practice

Watch both below!

MedEsthetics invites you to join us for two complimentary webinars with two of the leading experts in marketing and practice growth.


Francis Acunzo

From Consult to Patient: Eight Steps to Improve Your Conversion Rates

Presented by Francis X. Acunzo, president of Acara Partners and Reach Beyond Marketing
Originally aired on: Wednesday, March 23, 11:00am ET

Francis X. Acunzo has more than 25 years experience in the medical aesthetic and medspa industries. He is the former president of the Medical Spa Society, a respected business consultant, published author and featured lecturer at industry conferences, presenting on practice management and growth.

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Cheryl Whitman

Successfully Integrating Skincare Services into Your Practice for Better Retention and ROI

Presented by Cheryl Whitman, president of Beautiful Forever Consulting and author of Beautifully Profitable/Forever Profitable
Wednesday, April 27, 11:00am ET

Cheryl Whitman has been a recognized leader in aesthetic practice business development and marketing for more than 30 years. She is the creator of the Medical Aesthetic Success System and regularly lectures at plastic surgery, dermatology and medspa conferences across the country, where she helps practice owners and managers grow and thrive in today's competitive aesthetic environment.

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