Practice Management

Practice Management

Social Media Policies

Who would you rather have working at your practice or medspa—an employee who is always sneaking onto Facebook between patients or one who uses their downtime productively? How about someone who...

Standing Out In the Lone Star State

“To be a good aesthetic plastic surgeon you have to have three things: The tongue of a politician, the eye of an artist and the hands of a watchmaker. And you have to have them in almost equal...

Face & Body Partners With American Med Spa Association

Today’s aesthetic consumers want procedures that offer visible results with minimal downtime performed in a nurturing, relaxing environment. In response, many medical and spa professionals have...

Integrity and Gratitude

From a young age, Monica L. Halem, MD, FAAD, knew she wanted to go into medicine. She worked summers for her father, who was a dentist. “He wanted me to be a dentist too, and he was going to call...

Automated Marketing

Aesthetic medicine has long been on the forefront of patient engagement—a concept now being embraced by the wider healthcare community. For years, medspas and cosmetic practices have used monthly...

Alternative Therapy Hazards

According to a 2002 study from the National Institutes of Health (NIH), more than one-third of Americans have sought out some form of alternative medicine. In the medical aesthetics arena, some...