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Polls
5 Ways to Better Track & Increase Patient Reviews [Survey Results]
91% of readers want to learn how to track and collect patient reviews! Here are five ways to better track and increase patient reviews.
Featured
Sponsored
HairMetrix®: The First AI-driven Non-invasive Hair Consultation
Empower personalized hair treatments, ensure top-notch results and engage patients with HairMetrix. The pioneering AI-driven tool, supported by 35 years of expertise, revolutionizes non-invasive hair consultations.
News
Cutera Announces Limited International Commercial Release for AviClear
Following an enthusiastic reception at this year’s International Master Course on Aging Science (IMCAS) conference in Paris, France, AviClear is now commercially available, on a limited basis, in the U.K., Europe and Australia.
Read the latest issue
April 2024
Top Headlines
Sponsored
HairMetrix®: The First AI-driven Non-invasive Hair Consultation
News
DermapenWorld Reveals 'Nothing Routine' Creative Campaign
Practice Management
How La Belle Vie Medspa Perfected the Patient Experience
News
Top Tips On Understanding Your MedSpa Customer's Needs
Latest
Practice Management
6 Steps to Create An Unstoppable Marketing Strategy
Michael Olson, practice growth consultant at MyAdvice, deconstructs digital marketing strategies from the bottom up to help inspire your aesthetics practice.
Sponsored
HairMetrix®: The First AI-driven Non-invasive Hair Consultation
Empower personalized hair treatments, ensure top-notch results and engage patients with HairMetrix. The pioneering AI-driven tool, supported by 35 years of expertise, revolutionizes non-invasive hair consultations.
Practice Management
Improving Patient Retention with Loyalty Programs
Terri Ross, founder of APX Platform, details a top-to-bottom guide to successfully utilizing loyalty programs.
Devices
Aesthetic Devices Market Growth has Increased the Popularity of Minimally Invasive 'Tweakments'
There is a growing demand for dermatology devices that stems from the popularity of minimally invasive aesthetic treatments.
Polls
7 Tips for Tracking Patient Attraction & Retention Efforts [Survey Results]
71% of readers want to learn how to better track their efforts to attract and retain patients! Here are seven tips for tracking patient attraction and retention efforts.
News
CeraVe Highlights Acne Education with Clear It Up Like a Derm Campaign
The Clear It Up Like a Derm campaign combines a collection of dermatologists and Tik Tok stars highlighting acne truths while debunking common myths and exploring the emotional impacts of acne conditions.
Business
BioPhotas Names Brian Gable as Vice President of Marketing
Brian Gable is an accomplished marketing and e-commerce executive with more than 12 years of experience in driving revenue growth through innovative strategies and leadership.
News
Skin of Color Society Approaches 20th-Anniversary Milestone
The SOCS has several signature programs and initiatives that help bring greater diversity to dermatology, reduce healthcare disparities, advance research, expand training and offer mentorship opportunities for dermatologists.
Marketing
Why Enhancing Your Digital Presence is Key to Attracting Potential Clients
In today’s digital world, referrals and the internet have been blended into complementary marketing strategies. Referrals are the key to gaining initial trust, but your digital presence is the door that key unlocks to draw clients into your office.
Marketing
Gen Z Prioritizes Sustainability & Convenience in Aesthetic Purchases
Mintel's 2023 U.S. Gen Z Beauty Consumer Report found that younger consumers care about ethical practices, use Tik Tok to find trends and react strongly to impulse marketing that emphasizes exclusivity and limited availability.
Polls
5 Ways Patient Financing Innovations Can Help Attract Clients [Survey Results]
85% of readers want to know the latest patient financing options to attract clients to their practice! Here are five ways the latest patient financing innovations can help draw clients to your practice.
Marketing
4 Marketing Strategies to Attract Millennial and Gen-Z Patients
Younger generations have unique preferences and priorities regarding healthcare and practices need to adapt their marketing strategies to appeal to them.