practice management

Faith in Science

Compassion, trust and a thirst for knowledge are the guiding principles at Vanek Plastic Surgery.
MedEsthetics May/June 2017 Cover Profile

PLASTIC SURGEON Paul Vanek, MD, FACS, was drawn to the field of medicine at a young age. When he was 8 years old his father suffered a traumatic brain injury, which gave Dr. Vanek a unique perspective on the care that physicians provide. “The doctors who took care of my father and comforted my mother really had that ability to make people feel better, even though it was a very out of control situation,” he recalls. “It was that experience that led me into medicine.”

Lean Strategies Improve Practice Efficiency and Patient Satisfaction

Make your practice more efficient

A recent study in the American Journal of Managed Care (March 2017) followed primary care practices that underwent a “Lean” redesign and found improved workflow, higher physician productivity and more satisfied patients.

The Lean approach, taken from the manufacturing industry, brings together team members to review processes and identify value-added and non-value-added steps. The goal is to create an ongoing improvement of your processes to reduce waste and enhance the value of your products or services.

Practice Management: What is the Cost?

Proper procedure pricing is key to maintaining a profitable and competitive aesthetic practice.
How to determine procedure pricing.

Building and maintaining a successful aesthetic practice requires more than a steady stream of patients. If your services are not priced correctly, no amount of volume will help improve revenue shortfalls. When setting the price for a medical procedure, there are several factors to consider, including your costs to offer the treatment, your desired income and your local competitors.

Practice Management: Top Compliance Concerns

The 10 most important compliance issues medical aesthetic providers must consider.
Legal Issues April 2017

Aesthetics is one of the fastest growing fields in medicine, fueled by the introduction of more affordable nonsurgical cosmetic procedures, such as botulinum toxins, dermal fillers and laser treatments. These noninvasive and minimally invasive procedures are often performed by—or delegated to—allied health professionals and, in some cases, estheticians.

Practice Management: Pruning Your Money Tree

Improve your bottom line by identifying and eliminating poorly performing products and services
Identify and eliminate slow-selling procedures and products

As any good gardener knows, in order to have a healthy tree that bears plentiful, quality fruit, the tree must be regularly pruned. This holds true for businesses as well. In order to maintain a healthy bottom line, practice owners must be willing to cut away the deadwood in their facilities—those products and services that simply don’t carry their weight. Offerings that are not selling and those that contribute a below average return on investment (ROI) can damage cash flow—and your business overall.

Combating Burnout

Medical professionals experience burnout at a higher rate than any other group. But there are steps you can take to prevent and reverse the symptoms.
Combating Burnout

Years before he opened his successful, 40-person-staff private practice in Minnesota, Charles Crutchfield III, MD, experienced a challenging period that, if left unmanaged, could have ended his career in medicine. Practicing with a group of 14 other dermatologists, he had virtually no support staff and was becoming bogged down with mundane, repetitive tasks like filling out prescriptions and doing charts, in addition to seeing patients. It was affecting his morale and making him wonder if there was a better way.But then he had an epiphany.

Legal Issues: Licensing Agreements

There are several issues to consider before signing a licensing agreement.
Licensing Agreements

The use of licensing agreements is increasing in the medical aesthetics industry. In some agreements, physicians lend their names to a product or product line. In others, manufacturers may license the use of their brand names to practices that bring in their branded procedures, such as the Lifestyle Lift.

Often, the deal works out to the benefit of everyone involved. But physicians who are not careful may find themselves facing increased liability or burdened with restrictions and time-consuming obligations that make the agreements less worthwhile.